Lifestyle Economics

Banning food advertisements to stop people eating too much is absurd


Lifestyle Economics

IEA responds to Cancer Research UK calls to ban food promotions

Christopher Snowdon responds to new consultation on junk food

Commenting on the launch of the new consultation to ban ‘junk food’ advertisements, Head of Lifestyle Economics at the Institute of Economic Affairs Christopher Snowdon said:

“If politicians can agree on nothing else at the moment, they are united by their desire to ban things. The Government’s domestic agenda seems to have been outsourced to Jamie Oliver. The result is, once again, illiberal.

“The idea of banning food advertisements to stop people eating too much is absurd. If it is safe enough to eat, it is safe to be shown on television.

“The policy will punish commercial broadcasters and achieve nothing. It is a sledgehammer to miss a nut.”


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Further IEA Reading:

‘What is junk food?’ A briefing by Christopher Snowdon.

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